Thursday, 15 October 2015

Definitions


Media Platforms: The platform in which the content is released on
Media Devices : Equipment in which the product Is shared on or devices that holds the media
Media Sector: The industry which creates the media product
Media Product: The the creation which comes from the media sector.
Analogue: Devices which records data linearly from one point to another.
Digital: Devices which performs all calculations using ones and zeros.
Cross-Media Synergy: When you can do one or more thing with a product.
Individual consumption: When you're enjoying a product by yourself
Group consumption: when you use the product in a group setting
Technological convergence: As technology changes, different technological systems evolve towards performing similar tasks.

Primary research: Finding research out yourself,through surveys,questionnaires,interviews.
Secondary research: Finding someone else's research either in books or on the internet.
Quantitative research: Research based on facts and figures.
Qualitative research: Research based on attitudes thoughts and opinions.
Objective questions:  Require a user to choose or provide a response to a question whose correct answer pre determined.
Subjective questions: Are questions that are asked in a way to extract a certain response.  Reliable questions: Are questions you can rely on to give you the correct information on something.

Tuesday, 13 October 2015

Are e-newspapers beneficial to the publishing industry?

Primary research
We intend to go out and hand out questionnaires and surveys and also have an interview with someone from the publishing industry.
Possible Questions we would ask:

  1. Do you prefer reading a newspaper or a e-newspaper?
  2. How much money do you spend on newspapers?
  3. Do you care about the environment?
  4. What are the reasons people don't read newspapers?
  5. Is the e-newspaper more convenient?
  6. What are the disadvantages of an e-newspaper?
Secondary research 

When finding out secondary research we would look online at websites some websites we could use are:

Advantages and Disadvantages of e-newspapers\
Information on E-Newspapers

Audience research 



Monday, 12 October 2015

User Generated Content

User-generated content (UGC) is defined as "any form of content such as blogs, wikis, discussion forums, posts, chats, tweets, podcasting, pins, digital images, video, audio files, advertisements and other forms of media that was created by users of an online system or service, often made available via social media.

Monday, 5 October 2015

Individual or Group consumption.


Individual or Group consumption.


I prefer individual consumption because i get to be alone and I'm able to concentrate on doing my own thing. I like this as this then means i can concentrate and enjoy doing whatever i am doing by myself and i can only please my self and not have to worry about other people. When i am by myself i have more privacy, for example i am in the privacy of my own home - in my bedroom browsing the internet or watching a film etc. Its also much more convenient to be by yourself. Individual consumption also means that you can be flexible with what you do, for example you could start watching a film and then decide you want to have a break so you pause the film for a while then you can continue watching it whenever you like where as if you were with a group of people or at the cinema you couldn't just pause it when you like you would have to stick with it.
Being on your own also means you get a sense of individuality so you get to make all the decisions on your own and you don't have to listen to what other peoples opinions are, but if you were with a group of people you would have to take into account everyones feelings and opinions. Individuality also means you feel like you're in control and you get to feel like you're the boss of yourself making all the decisions by yourself.